Hilfiger Collection FW19
Highlighting the top tier offering of Tommy Hilfiger
The FW19 Collection was all about the crest. The strong crest icon stands as a symbol for the Hilfiger family and is the centre of Hilfiger Collection.
Our ambition was to display the collection as clean as possible and only highlight the finer details when the user scroll past them. The design and page setup is centred around simplicity and an easy flow into the e-commerce environment of Tommy.com.
Create a landing environment that displays the collection as best as possible while giving the consumer enough information to continue their journey into the online shop.
We delivered a minimalistic and sophisticated experience with an interesting look module to highlight the different looks and items. With delicate colours, patterns and movements it mimics the experience similar to that of a high end physical clothing store.